People have hit out at Calvin Klein’s Mother’s Day campaign, which featured a pregnant transgender man.
Despite pregnancy being increasingly common among transgender men, some of the underwear brand’s 22 million Instagram followers made it their mission to regurgitate outdated transphobic rhetoric in the comment section, which seems like a strange way to spend one’s time.
Alongside a social media post showcasing campaign imagery, Calvin Klein wrote: “Today, in support of women and mothers all over the world, we’re spotlighting the realities of new families.”
The caption also noted: “Roberto is due to give birth to his and Erika’s son Noah any day now.”
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ransphobic comments quickly piled up beneath the post, with some noting they would ‘never buy from the brand again’.